♦ Enterprise tenet: honesty, sound management
♦ Enterprise mission: revitalize the national industry, benefit the public
♦ Enterprise goal: continuous efforts, focusing on the carbon industry, is committed to become a professional global graphite electrode manufacturer, to provide users with quality products and services.
♦ Core values: quality is the life of enterprise, the customer is the god.
♦ Enterprise spirit: love, dedication, pragmatic and enterprising, the pursuit of excellence
♦ Talent concept: employees are the greatest wealth of the enterprise.
♦ Marketing philosophy: to the advanced sense of service, to pay attention to customers, starting from customers, for customer service. With all one's heart, responsibility is eternal. (the heart of customers, sincere service, value-added for customers, responsibility eternal)